Good old Archie 'Clickbait' Hamilton. Fortunately it's not his and just an Audi long term lease (which I question how he managed to get that?), otherwise YouTube would be flooded with:
*FIRST DRIVE OF MY RS3 SALOON!* (which we'll undoubtedly get anyway...)
*PPF ON MY RS3 SALOON!*
*WRAPPING MY RS3 SALOON!*
*PUTTING AN EXHAUST ON MY RS3 SALOON!*
*MY RS3 VS MY A45 AMG!*
*MY RS3 VS MY R8 V10 PLUS!*
*MY RS3 VS MY A45 AMG VS MY R8 V10 PLUS!*
*RS3 RACING AGAINST OTHER CARS SPONSORED BY INSERT COMPANY HERE*
*BORED OF MY RS3?*
*TUNING MY RS3????*
*I SOLD MY RS3!*
Rinse and repeat.
Unfortunately Archie has many subscribers who will see this content and copy him. Hence, more orders for A3/S3 probably not much selling needed for the RS3!!
If it bumps Audi footfall by 1% they've done their job! All for a 6-12 month loan of a car.
Unfortunately Archie has many subscribers who will see this content and copy him. Hence, more orders for A3/S3 probably not much selling needed for the RS3!!
If it bumps Audi footfall by 1% they've done their job! All for a 6-12 month loan of a car.
..and the likes of us who have put money down, will struggle to drive one for a while at least for a decent run.
Archie's got a wee niche. He's only just come into the super car territory with the Corvette and now the R8. He still likes his hot Hatch within reach of normal people cars! Therefore the RS3 is a good fit with him having the A45 as well. How long before Merc try to one up Audi???
There's a possibility he's under agreement whereby he can't accept any other loan car from another manufacturer, could be wrong but I don't see it being too astray. I'm sure Audi have some sorts of agreements in place for a loaner of such.