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Brands and Country of Manufacture

XPOWER Sep 30, 2016

  1. XPOWER

    XPOWER Active Member Team Catalunya Audi RS3

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    I’m doing an MBA dissertation on brands' country of origin and the effect of having products built in a different country.

    I was wondering what people’s thoughts on when buying a car does it matter where it is made.
    Or is it the case that as long as it is branded as a German or British manufacturer where it is manufactured doesn't really matter?


    I’ve also created a questionnaire to collate some findings for my conclusions if you would like to participate: -

    https://www.surveymonkey.co.uk/r/FX6BGC8


    The questionnaire is anonymous and doesn’t ask for any identifiable information like name or email address.
     

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