Audi Connect option not visible in the car

TheKnight

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Hi all,
I'm a recent proud owner of a used 2016 Audi A5 TDI Ultra. I'm still on the learning curve exploring its features and came across the MyAudi app. Seen a couple of videos related to how to use it and saw that the car needs to have a 'Audi Connect' option in the display. I do not see that option in my car. Would anyone know why that could be? Can it be enabled? If yes, how? And possibly how much will it cost?