i used this after my last wash. i always make sure when cleanin my wheels that the tire walls are clean. i was expecting a great shine and quite a thick finish but im just not impressed AT ALL. i used to use AG tire shine which is so easy to apply and gives a superb wet finish, but it just doesnt last! its soon gone after one wet day or a few dry days. this is what prompted me to try megs endurance. i sprayed it on liberally, spread around the tire with a megs aplicator pad, and left for 10 mins and it seemed to have dried to a clean satin finish, not what i wanted. so applied it again, and get the same results! i gave up after that. now my tires look cack let me know what you think of it, and tell me of any special techniques to apply it.