I’m doing an MBA dissertation on brands' country of origin and the effect of having products built in a different country.
I was wondering what people’s thoughts on when buying a car does it matter where it is made.
Or is it the case that as long as it is branded as a German or British manufacturer where it is manufactured doesn't really matter?
I’ve also created a questionnaire to collate some findings for my conclusions if you would like to participate: -
https://www.surveymonkey.co.uk/r/FX6BGC8
The questionnaire is anonymous and doesn’t ask for any identifiable information like name or email address.
I was wondering what people’s thoughts on when buying a car does it matter where it is made.
Or is it the case that as long as it is branded as a German or British manufacturer where it is manufactured doesn't really matter?
I’ve also created a questionnaire to collate some findings for my conclusions if you would like to participate: -
https://www.surveymonkey.co.uk/r/FX6BGC8
The questionnaire is anonymous and doesn’t ask for any identifiable information like name or email address.