The voice control, instant game/tv/music switching and true 'minority report' stretch and swipe motion commands look truly impressive. XBOX ONE is clearly aiming to be the only entertainment machine you'll need, it's got all the TiVo type 'trending shows', matches TV and movies you like but adds in simultaneous web browser screen in screen integration too. The multi-tasking was astonishing. It also sounds like we are getting rumbling triggers on the controller.
The good news is they kept their eye on the hardcore gamer too - lots of big titles, plenty of exclusives and lets hope the sports tie ins come to the UK.